Privacy Policy

The terms of the Privacy Policy and the terms of this Section 7 govern TRUE Ltd.’s collection and use of personal information in connection with the Solution and Services.  If there is any conflict between the terms of the Privacy Policy or the terms of this Agreement, the terms of this Agreement shall control. TRUE Ltd. reserves the right to make changes to the Privacy Policy. Please visit the Privacy Policy regularly for updates on our website at

Collection of your Personal Information

By using the Solution and Services, you agree and acknowledge that personal information collected about you through TRUE may be transferred across national boundaries for storage or process to any of the countries around the world.

TRUE Ltd. collects your personal information so that we can provide you with the Solution and Services and any related services you may request. In doing so, TRUE Ltd. may use the personal information we have collected from you for purposes related to the Services including:

  1. Verify your identity.
  2. Administer the Solution and Services.
  3. Notify you of new or changed services offered in relation to the Solution and Services.
  4. Carry out the resolution of technical support or other issues relating to the Solution and Services.
  5. Comply with laws and regulations in applicable jurisdictions.
  6. Communicate with you.

The Solution and Services involves the storage of Data about a company or individual. That Data can include personal information. TRUE Ltd. may collect personal information directly from you when you:

  1. Register to use the Solution and Services.
  2. Use the Solution and Services.
  3. Post to TRUE Ltd. Community forum or on our blog.
  4. Contact the TRUE Ltd. support team.
  5. Visit our website

You can always choose not to provide your personal information to TRUE Ltd., however it may result in the inability to provide you with the Solution and Services.

Use of your Personal Information

By using the Solution and Services, you consent to your personal information being collected, held, and used in this way and for any other use you authorize. TRUE Ltd. will only use your personal information for the purposes described in this document or with your expressed permission.

Your information is used by TRUE Ltd. for the following purposes:

  1. To deliver functionality and improve our Solution and Services.
  2. To fulfill your requests for assistance with, or information about, our Solution and Services.
  3. To conduct research about your use of the Solution and Services and their functionality.
  4. To offer other TRUE Ltd. services, products, features or functionality that may be of interest to you.
  5. To integrate services, products or features from TRUE Ltd.’s business partners and service providers that we believe will enhance your experience and the functionality and reach of our Solution and Services.

By using the Solution and Services, you agree that TRUE Ltd. can access, aggregate, and use non-personally identifiable data TRUE Ltd. has collected from you. This data will in no way identify you or any other individual. TRUE Ltd. may use this aggregated non-personally identifiable data to:

  1. Assist us to better understand how our customers are using the Solution and Services.
  2. Provide our customers with further information regarding the uses and benefits of the Solution and Services.
  3. Enhance small business productivity, by creating useful business insights from that aggregated data and allowing you to benchmark your business’ performance against that aggregated data.
  4. Improve the Solution and Services.

It is your responsibility to keep your password(s) to the Solution and Services safe. You should notify us as soon as possible if you become aware of any misuse of your password(s), and immediately change your password(s) within the Solution and Services or via the “Change Password” process.

Storage of your Personal Information

All data, including personal and non-personal information, that is entered into the Solution and Services by you, or automatically imported on your instruction, is transferred to TRUE Ltd.’s servers as a function of transmission across the internet. By using the Solution and Services you consent to your personal information being transferred to our servers as set out in this Policy.

By default our production servers are located in the United States of America (U.S.), using a mixture of our own private hosting infrastructure and 3rd party providers. Your personal information will be routed through, and stored on, those servers as part of the Solution and Services. If you prefer your data to be stored elsewhere, we can make reasonable attempts to accommodate you; however, additional fees may apply. If the location of our default production servers change in the future, we will update this Policy.

By providing your personal information to TRUE Ltd., you consent to TRUE Ltd. storing your personal information on servers hosted around the world.

In regards to TRUE, TRUE Ltd. provides, at no additional charge, backup of all Data used by our Solution and Services. This is to safeguard your Data in the event of a hardware, software, or any other catastrophic disaster at a hosting facility. By default, we do not guarantee that your information will be stored in the same country as TRUE Ltd.’s production servers. If you prefer your backup data to be stored elsewhere, we can make reasonable attempts to accommodate you; however, additional fees may apply.

If you do not want your personal information to be transferred to a server located outside the U.S., you can request to forgo backup of your Data; however, TRUE Ltd. will take no additional precautions to protect your Data. Email us at to initiate a request.

We will retain your information for as long as your account is active or as needed to provide you services. We may retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Consistent with these requirements, we will try to delete your information quickly upon request. Please note that there might be latency in deleting information from our servers and backed-up versions might exist after deletion. In addition, we do not delete from our servers files that you have in common with other users.

If you choose to pay for the Solution and Services by credit card, your credit card details are not stored by the Solution and Services and cannot be accessed by TRUE Ltd. staff. Your credit card details are encrypted and securely stored by Stripe (and Plaid) to enable TRUE Ltd. to automatically bill your credit card on a recurring basis. You should review Stripe’s Privacy Policy to ensure you are familiar with the terms.

Access and Disclosure of your Personal Information

It is your responsibility to ensure that the personal information you provide to us is accurate, complete, and up-to-date. You may request access to the information we hold about you, or request that we update or correct any personal information we hold about you, by setting out your request in writing and sending it to us at

TRUE Ltd. will process your request as soon as reasonably practicable, provided we are not otherwise prevented from doing so on legal grounds. If we are unable to meet your request, we will let you know why. For example, it may be necessary for us to deny your request if it would have an unreasonable impact on the privacy or affairs of other individuals, or if it is not reasonable and practicable for us to process your request in the manner you have requested. In some circumstances, it may be necessary for us to seek to arrange access to your personal information through a mutually agreed intermediary (for example, the Subscriber).

We will only keep your personal information for as long as we require it for the purposes of providing you with the Solution and Services; however, we may also be required to keep some of your personal information for specified periods of time, for example under certain laws relating to corporations, money laundering, and financial reporting legislation.

Each subscriber can have one or more administrator user accounts within the service that can be configured to provide access to other user’s personal information within their organization.  It is your responsibility to ensure appropriate security safeguards to limit user access, require secure passwords and prevent unauthorized access to your data through your active sessions.

In providing TRUE, TRUE Ltd. utilizes “persistent identification”. When our application is installed on your device, a unique identification number is uniquely created. This does not identify you personally or contain any other information about you but it does identify your computer.  Each time a new session is initially started by using our Solution and Services, the persistent identification is checked and logged within the Subscriber’s Data.

Persistent identification is used solely to determine if a Subscriber is violating our Terms of Use.  Specifically, to ensure only the subscribed number of maximum licensed devices are being used.  TRUE Ltd. may periodically review Subscriber device history logs to ensure compliance with our Terms of Use.

TRUE Ltd. will only disclose the personal information you have provided to us to entities outside of TRUE Ltd. if it is necessary and appropriate to facilitate the purpose for which your personal information was collected pursuant to this Policy, including the provision of the Solution and Services.

TRUE Ltd. will not otherwise disclose your personal information to a third party unless you have provided your express consent; however, you should be aware that TRUE Ltd. may be required to disclose your personal information without your consent in order to comply with any court orders, subpoenas, or other legal process or investigation including by tax authorities, if such disclosure is required by law. Where possible and appropriate, we will notify you if we are required by law to disclose your personal information.

Security Of Your Personal Information

TRUE Ltd. is committed to protecting the security of your personal information and we take all reasonable precautions to protect it from unauthorized access, modification, or disclosure. Your personal information is stored on secure servers that have SSL Certificates issued by leading certificate authorities GoDaddy, and all Data transferred between you and the Service is encrypted. You can find out more about our security arrangements and our data protection measures on our security page.

However, the Internet is not in itself a secure environment and we cannot give an absolute assurance that your information will be secure at all times. Transmission of personal information over the Internet is at your own risk and you should only enter, or instruct the entering of, personal information to the Solution and Services within a secure environment.

We will advise you at the first reasonable opportunity upon discovering or being advised of a confirmed security breach where your personal information is lost, stolen, accessed, used, disclosed, copied, modified, or disposed of by any unauthorized persons or in any unauthorized manner.

The Solution and Services may allow you, the Subscriber, or another Invited User within the relevant subscription to the Solution and Services to transfer Data, including your personal information, electronically to and from third-party applications. TRUE Ltd. has no control over, and takes no responsibility for, the privacy practices or content of these applications. You are responsible for checking the privacy policy of any such applications so that you can be informed of how they will handle personal information.

Confidential Information

Each Party acknowledges that in connection with this Agreement it may receive certain confidential or proprietary technical and business information and materials of the other Party, including, but not limited to, Preliminary Works (“Confidential Information”). Each Party, its agents and employees shall hold and maintain in strictest confidence all Confidential Information, shall not disclose Confidential Information to any third party, and shall not use any Confidential Information except as may be necessary to perform its obligations pursuant to this Agreement, except as may be required by a court or governmental authority. Notwithstanding the foregoing, Confidential Information shall not include any information that is in the public domain or becomes publicly known through no fault of the receiving party, or is otherwise properly received from a third party without an obligation of confidentiality. 

Communications from TRUE Ltd

TRUE Ltd. sends billing information, product information, Solution and Services updates and Solution and Services notifications to you via email. Our emails will contain clear and obvious instructions describing how you can choose to be removed from any mailing list not essential to the Solution and Services. TRUE Ltd. will remove you at your request.

Connection to the Internet 

The Solution and Services may cause your Device, without additional notice and on an intermittent or regular basis, automatically to connect to the Internet to facilitate your access to content and services that are provided to you by TRUE Ltd..  In addition, the Solution and Services may, without additional notice, automatically connect to the Internet to update downloadable materials from these online services so as to provide immediate availability of these services even when you are offline. Whenever TRUE makes an Internet connection and communicates with a TRUE Ltd. server, whether automatically or due to explicit user request, the Privacy Policy shall apply to that connection or communication. Additionally, unless you are provided with additional terms of use, this Agreement shall apply.  Please note that the Privacy Policy allows tracking of website visits and it addresses in detail the topic of tracking and use of cookies, web beacons, and similar devices.


Your use of the Solution and Services may be tracked by TRUE Ltd. in order to provide better Service to our clients. Your consent to such tracking, provided TRUE Ltd. will not make available or disclose your identity (full name and email address) to any third party, as provided by the Privacy Policy.

Privacy Complaints Process

If you wish to complain about how we have handled your personal information, please provide our Privacy Officer with full details of your complaint and any supporting documentation:

  1. E-mail at, or
  2. Letter to Privacy Officer, TRUE Ltd., 3944 Airway Cir, Clearwater, FL 33762

Our Privacy Officer will endeavor to:

  1. Provide an initial response to your query or complaint within 10 business days, and
  2. Investigate and attempt to resolve your query or complaint within 30 business days or such longer period as is necessary and notified to you by our Privacy Officer.